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| New for 2008! Practical Tips, Tricks, & Techniques to Dominate the Internet & Drive New Clients |
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Forget everything you’ve been told about Real Estate Marketing
The Internet now sells twice as many homes as yard signs and almost 10X more than newspapers.
Buyers and Sellers have changed forever. They do their own research weeks before ever contacting an agent.
And when they do select an Agent, they use the Internet.
Are they finding you?
If you’re like most Agents, the answer is no!
The 2008 Guide shows how ordinary Agents are using the web to set all-time sales records.
The playing field is suddenly level. It doesn’t take computer knowledge, money or a National brand.
The 2008 Real Estate Internet Marketing Guide shows you how to drive massive amounts of traffic to your website for FREE or pennies a lead.
You’ll discover how to cheaply and effectively use National sites like Realtor.com, Trulia, Zillow and dozens of others. You’ll also learn simple tricks to get your listings to show first.
These National sites are helpful, but they’re not enough. The top 10 real estate sites only make up 5.34% of searches. Most clients are searching for local sites.
Dominate local searches and you dominate your market!
94% of searches are on Google, Yahoo and MSN. Your prospects type in thousands of combinations of words. They search by city, neighborhoods, and types of structures… Some type in the term “Agent”, while others use the term “Broker” or “Realtor”.
Get the Search Engines to like you and they put you at the top of the results pages for hundreds of different search terms.
You get massive amounts of qualified traffic… FREE!
You’ll know which search terms and phrases convert into leads and which ones don’t. Then you’ll be shocked at how easily you can capture the #1 spots.
You’ll see how to rise to the top of the Search Engines… without wasting time on creating Blogs, reciprocal linking or social networking. You will know exactly what to do for the fastest results.
You can push your competitors off the search engine results pages, by getting your site showing in several places.
You’ll learn how to show up with two or more free listings, plus Google and Yahoo Maps, Google Base and Pay Per Click ads. When prospects see you three or four places on the same page they view you as the undisputed authority.
You’ll also discover how Google and Yahoo Pay Per Click ads can drive qualified prospects to your site in as little as 10 minutes.
Learn the pay per click advertising secrets that Google and Yahoo don’t want you to know. Done correctly… it can immediately generate quality traffic to your site for pennies a lead. Done incorrectly… it punishes uneducated marketers.
We also review National sites, local advertising sites, pay per call, lead buying and all major ways of generating traffic. You’ll see what works; what doesn’t and what brings in the most business for the least effort
Dramatically convert more visitors into leads.
Most visitors bounce around from site to site for weeks before finally contacting an Agent.
While the average Real Estate site converts less than 1% of visitors into leads, savvy Agents convert 6% to 12%.
The 2008 Real Estate Internet Marketing Guide shows you simple site changes that stop visitors and get them to contact you.
You’ll discover what site designs are the most effective for capturing leads. You’ll also see why many Nationally branded sites and site templates perform so poorly.
The Guides cumulative marketing effect can be dramatic. If you generate 10X more traffic and convert 10X more visitors… then you generate 100X more business than your competitors.
Your Internet clients have higher incomes, better credit and have done their homework before meeting with you.
Sellers have a more realistic idea of what their property is worth and close quicker.
Buyers have narrowed down their search and also close much faster. The average buyer, originating from the Internet, spends only 2.2 weeks working with a Realtor compared to the traditional buyer who takes 6 weeks. The Internet user previewed an average of 6.6 homes where the traditional buyer viewed 21.7 homes.
You spend less time with clients and more time closing deals.
You also wind up with more double commission deals, because Internet buyers are frequently unrepresented when they call you.
The 2008 Guide even shows you highly effective methods to automate the lead follow up process. This email drip system keeps your name in front of prospects until they’re ready to take action.
So you stop wasting time chasing uninterested prospects and start focusing on building your business.
You’ll even discover how to hire a Virtual Assistant for as little as $5 an hour. These are educated, articulate people, experienced in Internet Marketing.
Use them to multiply your personal productivity or to generate enough leads to keep a large office busy.
You’ll see how the Authors of this Guide and Top Performing Agents use Virtual Assistants to generate leads... stay in touch with past clients... create press releases... create newsletters... promote new listings... create virtual tours... prepare comps... sell FSBOs and maintain websites.
Best of all, you'll love how your Virtual Assistant gives you more time, money & freedom.
Top 10 Questions Answered by the 2008 Real Estate Internet Marketing Guide:
1. |
My time is scarce. What is the quickest, easiest way to start generating leads from the Internet? | |
2. |
I don’t know how to build web sites nor do I have time to learn. How do I generate Internet leads without knowing the technical end? | |
3. |
How do I start generating leads for free or next to free? | |
4. |
How can I generate a large number of quality leads for me and my entire office? | |
5. |
Is my site turning away clients and search engine spiders? | |
6. |
How do I get my site to convert the most leads possible into clients? | |
7. |
I don’t have time to waste on marginal leads. How can my website pre-sell my leads so I can quickly close them? | |
8. |
How do I use Pay Per Click and Pay Per Call advertising to immediately start generating Clients? | |
9. |
I want to take advantage of the down market. How do I use the Internet to generate quick cash flow and dominate my area? | |
10. |
I want to focus on my quality of life this year. How do I find and manage a Virtual Assistant experienced in Internet Marketing, who can immediately start to generate more leads, follow up on them and take over many of the projects and tasks I don’t have time for?
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Table of Contents: 2008 Real Estate Internet Marketing Guide
Chapter 1: Bringing in Buyers
- What Works, What’s Marginal and What’s a waste of your time
- Why most Realtor sites convert 1% of visitors into leads, while others convert 16%
- Why inexpensive, clean sites generally out-convert the most expensive sites
- In the visitors mind
- Remove Internet skepticism and fear
- What visitors must see before contacting you
- How visitors select an agent online
- How to target buyers when their ready to hire an Agent
Chapter 2: Bringing in Sellers
- What Sellers Search for online and how to be the first one there
- How Sellers Select Agents Online
- What Sellers want to know before contacting you
- How to close Internet generated Sellers
Chapter 3: Advertising & Listing Properties Online
- Free Sources rated
- Effective listing ads
- Reaching local buyers
- National sites
- Getting your listing at the top of Google in 48 hours
- Double Duty - Wording your listing ad to also recruit buying clients
Chapter 4: Jumping to the top of Free Search Engine Listings
- How to get #1 listings on 100+ search terms
- Search Terms that Buyers and Sellers use
- Writing for the Search Engines
- Why the best search terms are the easiest ones to rank for
- How to get top rankings on Google
- Ranking at the top of Yahoo & MSN
- Get listed on 30 local directories for free
- Getting priority on Google and Yahoo Maps
- Simple actions now - that will deliver free client leads for years to come
Chapter 5: Pay Per Click (PPC) Search Engine Advertising
- Why PPC rewards the knowledgeable and punishes the uninformed
- Start generating a stream qualified leads in 24 hours for as little as $50
- The fastest way we’ve found to build a substantial Real Estate business
- Lead Machine - Turning $1 into $20 over and over and over and over…
- PPC tactics that Google doesn’t want you to know
- Writing compelling PPC ads that get clicked on
- How to pay 1/4th as much, per click, as your competitors
- PPC Search terms that convert the best – they also have the least competition
- When the cheaper #3 position generates more leads than the #1 position
- Real Estate Lead Brokers – The Good, The Bad, the Ugly
- Pay Per Call advertising
Chapter 6: High Converting Web Site Design
- Consumer problems encountered on most Realtor sites
- How visitors experience your site
- 7 compelling reasons for visitors to contact you
- 80% of visitors leave in 30 seconds or less – What visitors must see to stick
- Why Web Designers are terrible Marketers
- Bells and whistles that kill conversion
- What your site looks like on different browsers and screens
- Increase your loading speed for dial-up users
- $200 Web Sites and ready-made Site Templates
- Use and Misuse of photos
- Effective Contact Information forms
- 16% lead capture rate
Chapter 7: Follow Up, Close, Repeat
- How to respond to email information request
- Easy automatic follow up systems
- Drip Marketing
- Writing emails
- How to use email to guarantee traffic to your sellers open house
- E- newsletter templates
- They contacted you
- Automated FSBO conversion – 5 step program
Chapter 8: Other
- The New Yard Sign
- Impatient Drive-Bys – Optimizing for Blackberries and Mobile phones
- Individual Property URL Domain Names
- Blogging
- Press Releases
- Social Networking
- Virtual Tours
- Quick, Cheap and Powerful Video tactics
- Video Submission sites
- Specialized sites for selling Developments
- Realtor.com, Zillow.com, Trulia.com and others
- Commercial Real Estate Tactics
- Google Analytics - know exactly where your leads come from
Chapter 9: Outsourcing
- The 4 Hour Work Week for Realtors
- Outsource everything in this book
- The $5 an hour Virtual Assistant
- Find your Virtual Assistant (VA) for Free
- Interviewing and hiring your VA
- 21 daily tasks to outsource to your VA
- Managing your VA
- Outsourcing web design
- Outsourcing sales lead follow up
-Staying focused on the 20% and delegating everything else
Chapter 10: Structuring Your Business for Rapid Growth
Chapter 11: Conclusion
Order your copy now – risk free!
This is the most Up to Date… Advanced Internet Marketing information ever produced for Realtors.
Your order is risk-free because you have a 30 day, 100% money back guarantee. If you are not satisfied with Remote Control Marketing’s 2008 Real Estate internet Marketing Guide, just return it for a 100% refund.
You have no risk. Order Now by clicking the link below or call to order by phone.
2008 Real Estate Internet Marketing Guide
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